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Introducing The Aqua Life Life Vest – A Revolution in Water Safety

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Aqualife Life Vest at The Scuba NewsAt Aqua Life (www.aqualifeglobal.com), we aim to make all water activities safe again by having water sports enthusiasts want to wear their water safety wear.

According to the International Life Saving Federations’s website, the following are drowning statistics worldwide:

Sea to Sky

• One quarter of drowning victims were swimmers.
• Four out of every ten drownings happen within two meters of shore or the pool side. And one-quarter happen in shallow water one meter deep or less.
• One-third of water-related deaths occur after dark, including fatal boating collisions.
• Twenty percent of all drownings occur at private homes.
• Few victims in boating deaths were wearing a life jacket – and one-quarter do not even have a life jacket in the boat.
• Approximately 3,000 people world wide become partially or completely paralysed each year as a result of breaking their necks. Most of these injuries occur while diving into shallow water.
• The ILS estimates that over 1,000,000 rescues are made each year in the World by lifesavers and lifeguards certified in the member federation’s training programmes.

“The best scientific evidence available has taught us that 1.2 million people around the world die by drowning every year, that is more than two persons per minute. From that more than 50 percent are children. There are perhaps eight to ten times that many who experience a drowning process but who reach safety alone or are rescued by their peers, by others or by lifesavers/lifeguards.” (Source: http://ilsf.org)

According to the U.S. Coast Guard Think Safe booklet sold with every U.S. Coast Guard approved life vest: “Most drownings occur way out at sea, right? Wrong! Fact is, 9 out of 10 drownings occur in inland waters, most within a few feet of safety. (Source: U.S. Coast Guard, “Think Safe”, page 11)

Why not wear a life vest most people would ask. If the person just wore a life vest, then the death would not have occurred. It’s a very simple solution. When asked about their opinion regarding putting on a life vest, the following would be the usual answers:

• Bulk and Weight: It is too big and heavy to wear.
• Aesthetic Appearance: It looks ugly.
• Uncomfortable: It is very uncomfortable, and I cannot even scratch when I get an itch.
• Sunburn: I get a sunburn even when I wear it. It’s very uncomfortable wearing sunscreen underneath.

Most water sports enthusiasts drown and not have a life vest on because they believe they are close to shore and a life vest is not necessary. It is uncomfortable to wear due to the above reasons. But when it becomes necessary, unfortunately, it is not available to save their life.

At Aqua Life, our line of water safety wear will change all these stigmas surrounding life vests and have a water sports enthusiasts want to wear a life vest and not feel he or she is forced to wear one.

Here is the Aqua Life difference:
• Bulk and Weight: Our Aqua Life line of live vests are very light weight with no bulk. Our vests are made of stretchable Lycra that makes the vest thin and light but yet very sturdy to provide the protection with none of the negatives. In fact, when deflated, it is no heavier than a regular shirt which makes it very convenient to transport and store. This reason alone makes not having a Aqua Life vest when you need one absurd.
• Aesthetic Appearance: Our products are completely modern in design and very fashionable in appearance. If a client has any design requirements, we can accommodate any changes necessary to meet your audiences’ needs. We have live vests in short sleeves, long sleeves, and no sleeves. We have “Aqua Life Dry Vests” designed for boating and sailing, deep sea fishing, working around water or fishing from rock platforms, and “Aqua Life Wetsuits” for surfers that allow you to dive under threatening surf conditions. When it’s time to resurface, the inflation chamber ensures an assisted steady rise to the top again. In short, we can accommodate any design and appeal to fashion conscious individuals.
• Uncomfortable: Our product is very comfortable to wear. There is no chaffing, itching or scratching. Our shirts are double lined for comfort so the bladder material doesn’t come into contact with your skin. You can wear the shirt in direct contact with your body. In fact, it is recommended. In the water, most vests ride up under your chin when in use, but the Aqua Life stays put against your body. The bladder is held firmly in place by the elasticity in the fabric of the shirt.
• Sunburn: Aqua Life Inflatable vests have a 100+ UV rating. This is a huge advantage if you are out in the sun for any length of time.

Normal life jackets may offer buoyancy but they don’t offer much in the way of UV protection. If you’re involved in water sports it is a very unpleasant feeling wearing a buoyancy aid on top of sunscreen, not to mention how the sunscreen can stain your often very expensive vests.

If a water sports enthusiast wants to wear their water safety wear, even when they believe it is not needed, they will have lived through the experience. A popular saying fits this scenario: Better to have it and not need it, then to need it and not have it.

Learn more at http://www.aqualifeglobal.com


La Galigo

About Author

Lee has been in the marketing industry for the last 15 years and now specializes in teaching marketing techniques to people in the scuba diving industry. He is founder of Dive Media Solutions which, in addition to providing complete marketing, media, communications and IT solutions exclusively for the scuba diving industry, also produces The Scuba News. You can connect with Lee via Twitter by following @DiveMedia


    • For more information on the Aqua Life Vest you can contact the manufacturer directly to find your nearest distributor.

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